Hi Reader, I had a coffee meeting with a female business owner and a dear friend yesterday. She just went over her 7 figures and she's never been so lost. It's obviously not because she doesn't know what she's doing, it's because she's making big decisions...alone. Every entrepreneur wants the same thing; how to go to their "next level". We need to talk. I know we think if we just make more money, we would solve all our problems. That's just not the case. You're smart, capable and have done...
5 months ago • 2 min read
Hi Reader, If you’ve ever been awful to yourself… Try saying those same words out loud to the woman sitting next to you. Or the next woman you see. Really say it. This week, I went to a curated event called, The Over 40 Revolution by Darina Neyret and I can't unhear so a lot of the takeaways I went home with it so I decided to write about it. I hope you don't mind. We were asked to think about the labels we’ve called ourselves before. Too fat. Too skinny. Too old. Too much. Not enough. Then...
6 months ago • 1 min read
Hi Reader, What a label to label self! That was my identity for a long time. If anything felt technical, I’d immediately tell myself,“That’s not for me.” And for a while, that story kept me feeling very safe. Safe from trying, failing and looking like I didn’t know what I was doing. What it also did was it kept me stuck. The truth is… I wasn’t confused because it was hard. I was confused because I was overthinking everything. Too many platforms, tools and opinions. I thought I needed to...
6 months ago • 1 min read
Hi Reader, If you’ve been telling yourself, “I don’t have the money to start,” I am here to challenge that. Because money is not the first requirement. Clarity, structure and a decision is. I just released a free masterclass to serve a fellow woman in need and thought maybe it will serve many of you as well, called: How to Start Your Digital Product Business With No Money Inside, I walk you through: • What you actually need to begin• The tools you already have access to• How to validate your...
6 months ago • 1 min read
Hi Reader, I used to spend 10–15 hours a week networking. Breakfast meetings. Ribbon cuttings. Chamber events. Coffee meetings. *** (for context, I used to be a Chamber Ambassador and while we we're volunteers, we we're required to attend about 70% of all the ribbon cutting as part of our volunteer commitment) I thought networking was the path to opportunity. But something strange kept happening. People would ask what I do… …and five minutes later they still didn’t really understand it....
6 months ago • 1 min read
Excited to share this report with you, Reader! It's so wild that I'm such a beginner at this and my ads went profitable right out of the gate at first shot with testing. I've been testing FB Ads spending roughly $5 a day with just one product, 150-weekend Playbook in the last 30 days. The spend is a little more as I have nurture ads running indefinitely as well. (free masterclass "How To Start Your Digital Product Business With No Money") The results are mind blowing... This is the...
6 months ago • 3 min read
Hey Reader, In June of 2022 after I turned 43, I decided to commit to building my digital product/online business over time without compromising the full life I lived. I didn't recklessly abandon my finances, my 9-5 obligation and my family. This playbook is not a success story. It’s a decision story. I built a $111K digital product business part-time over 150 weekends. I had limited time. I didn't know tech. You can imagine the low confidence when it comes to this. I replaced consumption...
7 months ago • 1 min read